Terms and Conditions

Important information, please read carefully

As a Good Sense Community member, I confirm that the information contained in any documentation, and/or revealed in any discussions or communications with Good Sense Research (“Good Sense Research”) constitutes confidential information. I shall not divulge any of this information or make use of the information outside ‘Good Sense Community’ without the express prior written approval of Good Sense Research.

I confirm that neither I nor any member of my household is an employee of Good Sense Research.

I understand that the intellectual property rights in any matters discussed as a member of Good Sense Community (or otherwise) will belong to Good Sense Research.



Taking part in surveys and focus groups allow participants to earn rewards. These will usually be an e-Voucher redeemable at M&S, Ticketmaster, Amazon, John Lewis, and B&Q, and will be sent once you have confirmed your details. The rewards will vary depending on the length of the survey or focus group, the time taken to complete them and the nature of the activity; these will be highlighted in emails sent out prior to the start of the activities. Please note that if you fail to complete a survey by the deadline, or if you do not take part in a sufficient percentage of a focus group, you may not receive your reward. Additionally, rewards may not be offered in all instances, but this will be made clear in the emails sent out prior to the start of the surveys and focus groups.

While the criteria for complete participation in the focus groups may vary, in general we would like you to take part in conversation throughout any focus groups you are invited to. We would like for you to give your honest opinions without trying to dominate the group, and to only discuss those topics that are relevant to the group. Good Sense Research reserves the right to withhold your reward for participation; if you are disqualified, you will be given a full explanation as to why this is.

If you have any further questions about taking part in focus groups/surveys on Good Sense Community, please email us at enquiries@goodsense-research.com.

Terms and Conditions: Monthly Prize Draw

  1. The monthly prize draw consists of 1 x £50 prize for taking part in forums, quick polls or foodmania prize draw. There will also be free prize draws each month which you will be entered into for taking part in surveys.
  2. The prize draw is open to all members of Good Sense Community who have contributed to community activities within the month of the draw.
  3. Every time a community member completes a Good Sense Community activity they will be allocated prize draw entries.
  4. The prize draw will be made on the first working day of the calendar month and will include all eligible entries from the previous month. (Full terms and conditions of Good Sense Community apply.).
  5. No responsibility will be taken for any electronic failures or similar when submitting items to Good Sense Community.
  6. To determine the winners each month, the number of prize draw entries earned is downloaded from the Good Sense Community platform. All community members who are eligible for the draw will be placed onto an Excel spread sheet, they will then be allocated a number of ‘tickets’ which is equal to the number of prize draw entries they have earned in the month leading up to the draw.
  7. A random number formula will generate numbers of prize draw ‘tickets’ on the click of a button. This number will be matched to the corresponding winner who holds this number ‘ticket’ by one of the Good Sense Community researchers, whilst supervised by an independent member of the QuMind team.
  8. The winners will be highlighted on the Excel spreadsheet as the numbers are generated. The spreadsheet is saved for 3 months.
  9. The winners will be notified by telephone, e-mail or post within 10 working days of the draw.
  10. The prize winners’ screennames will be made available within the rewards page of Good Sense Community here.
  11. The result of the prize draw is final and no correspondence will be entered into.



By joining the Good Sense Community, you agree not to post or submit any item or any links to content that:

  1. Is defamatory or discloses any information that you have no legal right to disclose, or is otherwise illegal.
  2. Is (or contains anything which is) vulgar, hateful, obscene, profane, threatening or insulting.
  3. Intends to impersonate another person or entity.
  4. Contains any form of advertising, promotional materials or any form of commercial activity.
  5. Contains any, or links to any, virus, corrupted files, “Trojan Horses”, key loggers or any other malicious code or material that could cause harm to the computer, data or financial security of any third party.
  6. Contains any or links to any intentionally false or misleading statements or any statement seeking to unfairly manipulate a Good Sense Research market.
  7. Is an attempt to collect or store data about other Good Sense Research customers.
  8. Is in a language other than English.
  9. Is protected by any form of intellectual property whether registered or unregistered or any contractual, statutory and equitable obligations of confidence; or is or may amount to collusion or activities of a suspicious or criminal nature.

You also agree to abide by the following rules:

  1. Please do not submit “spam”. Repeated messages or unsolicited advertising will not be tolerated.
  2. Please be considerate and tolerant of other community members’ opinions, cultures and backgrounds.
  3. To protect your privacy, we recommend you pick a screen name that DOES NOT give away your real name or any of your contact details (such as website, your e-mail address or postal address or phone number). Also, please do not choose a screen name that is offensive in any way, contains swear words or attempts to impersonate a Good Sense Research or QuMind employee.
  4. I understand if I breach these rules, my contributions to the community may be deleted, and that if it is deemed necessary by Good Sense Community management team, my membership of Good Sense Community may be revoked.
  5. Employees of Good Sense Research, its associated companies, their respective families or households and agents are not eligible to join Good Sense Community.

By joining the Good Sense Community you agree to be bound by the above rules. Anyone found to be in breach of any of the above rules faces removal from the Good Sense Community.


What will happen if I choose to deactivate my account?


While we enjoy having you on the community, if you wish to deactivate your account, we will revoke your community membership. This will mean that you will no longer receive any emails from us, and you will be unable to log in to the community site. Personal information will be retained on the site for three months after the deactivation of your account, after which time it shall be removed permanently.

Focus Groups and Online Surveys


Surveys will normally take between 5-15 minutes to complete. The time you have to complete these will vary from survey to survey but typically you will have around 7 days to complete a survey. The closing date of each survey you are sent will be clearly specified within the e-mail. Focus groups are different in that participants must be available on a specific date and at a specific time. When Good Sense Research needs certain types of customers to take part in these, the information provided during membership sign up will be reviewed, or potential participants will be asked to complete a recruitment screener to determine whether they meet the criteria; if you do not meet the criteria, you will not be selected. Focus groups run by Good Sense Community will be administered in accordance with the MRS code of conduct.

Good Sense Community is managed by QuMind, a research agency based in the UK. You can find out more about QuMind at www.qumind.co.uk.

QuMind will be provided, by Good Sense Research, with details of your Good Sense Research account. This will help with analysis and research so that improvements to your customer experience can be made. Details that will be held include:

  • Personal demographic information
  • The region in which you live
  • Your Good Sense Research tariff type

Please note that no bank account details will ever be exchanged with QuMind. Any personal details will be securely encrypted during transfer to and from QuMind. Good Sense Research remains responsible for all details held by QuMind. Good Sense Research and QuMind have entered into a contractual agreement to ensure that your details are held securely and in accordance with the Data Protection Act 2018.

If you wish to enquire as to the legitimacy of the Good Sense Community, you can contact Good Sense Research Customer Services on 01284 705787.